It all started in their little brother's dorm room...

As a collegiate student-athlete, Jordan was tired. His campus store offered energy products with empty caffeine, excessive sugar, and harmful chemicals. He wanted a drink that promised powerful, sustainable energy and delicious flavor, made from healthy, organic ingredients. Not one to settle, Jordan turned his dorm room into a culinary kitchen and got to work! Determined to solve his energy crisis, he consciously blended organic Colombian coffee with grass-fed milk protein, and healthy fats from coconut oil to create an unparalleled source of focused energy.

Every Sunday, he brewed enough Super Coffee to get him through the week, but soon, every one from his coaches to the girls across the hall were buying his dorm room brew faster than he could make it! That’s when he called his older brothers, Jimmy and Jake, and said, “Guys, we gotta bottle this stuff!"

They teamed up to bring their non-GMO, gluten free, lactose free, soy free, low calorie, no added sugar, zero-artificial-ingredient Super Coffee to the halls of your campus and the shelves of your local grocery store. What started out as one kid’s energy remedy ended up fueling the whole team, the whole campus, and now, the whole country.