UNiTE Food was inspired by the fearlessly positive immigrant Founder, Clara, who didn’t see herself represented in the nutrition bar aisle.

Clara wanted to capture the magic of family favorites made in kitchens across the globe. So with the help of some beloved neighbors and friends – all representing different nationalities – Clara developed a global sampling of nostalgic, childhood flavors. UNiTE Food was born to shake up the run-of-the-mill bar aisle – inviting customers to discover and taste the delicious diversity of flavors from around the world. No passport required!

Inspired by the love of travel and adventure, UNiTE Food is a reflection of vibrant cultures from around the world. They wanted to create a brand look that was as globally inspiring as their flavors. Inspired by artisans from around the world, they hand-carved their own culturally-rich patterns — each one boldly capturing the vibrant heritage of their culture. Patterns made by hand. Bars made with love.

From comforting peanut butter and jelly to a crave-worthy churro, UNiTE represents real people and places. Whether it’s a flavor you grew up with or a flavor you’ve fallen in love with, enjoy the delicious diversity of these bars.